How do I use Google taxonomy?
Emily Wilson
Updated on March 09, 2026
How do I use Google taxonomy?
The title says it all: you have to manually categorize all products. To do so, you need to go to Google’s product category Help Center page and then download the entire list of categories and subcategories. You can then proceed to select the best category for each product.
What is Google product taxonomy?
Simply put, Google Taxonomy is the list of categories used by Google to help departmentalize products in a shopping feed. There are more than 6,000 categories and the full Taxonomy and category list can be found here. In some countries, product categories can be subdivided.
How do I find my Google product category?
How to set a Default Value for Google Product Category
- Go to the Manage Feed > Define Fields page.
- Click Edit for the google_product_category field.
- Look up the appropriate category by going to Manage Feed > Taxonomy Search page (The official list is here: Google Product Taxonomy)
How do I change the category of a Google Merchant Center?
To do this go to Inventory > Options, and select Option Categories from the Filter menu. To update multiple option categories at once, click the three-dot actions menu icon, select Customize Columns, select the following check boxes, and click Apply Changes: Use as Google Color. Use as Google Material.
Is Google product category necessary?
Google Product Categories are essential for certain categories. Where it’s not required, it’s still recommended to use the product category attribute. It helps improve the relevancy of your product and helps to match this to a customer’s search.
What does the Product_type attribute do?
Use the product type [product_type] attribute to include your own product categorization system in your product data. Unlike the Google product category [google_product_category] attribute, which uses a collection of predefined categories, you choose which value to include for product type.
What is product category with example?
A group of products that offer similar benefits can be referred to as product categories. Products from a same product category will have similar physical features and will offer similar benefits. Example, in the luxury cars product category, cars such as the BMW, Mercedes and Audi compete with each other.
What is product type example?
A product type is a template of settings and attributes that you create for a specific set of products. A bundle component is a product that is a component of a product bundle, such as a shirt in a suit bundle. For example, imagine that you sell ties, shirts, and suits.
How do I edit Google Merchant feed?
To edit an individually added product:
- Log in to your Merchant Center account.
- Select Products from the navigation menu, then click All products.
- Select the product you want to edit.
- Click the pencil icon to edit the product.
- Click Save.
How do I add a category to my Google business?
How to Add Product Category in Google My Business
- Click on “Products” on the left-hand side main menu.
- Press on a Product already created or click on “Add product” for a new product.
- Click on “Select a category”
- Click on “Create New Category”
What is MPN Google Shopping?
Use the MPN [mpn] attribute to submit your product’s Manufacturer Part Number (MPN). MPNs are used to uniquely identify a specific product among all products from the same manufacturer. Shoppers might search specifically for an MPN, so providing the MPN can help ensure that your product is shown in relevant situations.
What are the 5 main product categories that a company will order?
Let’s dive into each one in more detail.
- Convenience Goods. Like the Crest toothpaste example, convenience goods are products that consumers purchase repeatedly and without much thought.
- Shopping Goods.
- Specialty Goods.
- Unsought Goods.
How to use Google product taxonomy in Google Ads?
Use the google_product_category [google_product_category] attribute to indicate the category of your item based on the Google product taxonomy. Categorising your product helps to ensure that your ad is shown with the right search results. Optional for each product.
How do I choose the right taxonomy for my product?
If the taxonomy of product codes is not available in your language ,use the English values or numeric ID. Use the one category that best describes your product. Choose the category based on your product’s main function. For example, even though an MP3 player might have other functions, like a clock, its main function is as an MP3 player.
What is a primary feed in merchant center?
A primary feed is the central data source that Merchant Center uses to access and display your product data. Learn more about feeds Use primary feeds to add or remove product data, set language and country targeting, and set feed rules for your product data. Primary feeds are the only feed type that can add or remove products.
How do I add products to my merchant center feed?
Go to the “Feeds” section under “Products” in Merchant Center. Click the plus button in the primary feed section. Then, follow the prompts and enter these pieces of information: